Under the Radar

From development and design to marketing and support, Under the Radar is all about independent app development. It's never longer than 30 minutes.

#18: Choosing a Pricing Model

March 11th, 2016 · 29 minutes

Considering paid-up-front, freemium, ad-supported, and completely free business models for David's newest app.


#17: Work-Life Balance

March 3rd, 2016 · 29 minutes

Maintaining a healthy work-life balance for consultants and the self-employed.


#16: Designing for Misuse

February 24th, 2016 · 29 minutes

Accommodating unexpectedly heavy usage, basic web security, and avoiding user-generated spam.


#15: Marketing at Launch

February 17th, 2016 · 29 minutes

Marketing, promotion, and celebration of successful launches and major updates.


#14: Linux Servers for App Developers

February 12th, 2016 · 29 minutes

An introduction to running your own Linux servers.


#13: External Dependencies

February 5th, 2016 · 29 minutes

Weighing the costs of external dependencies in the wake of the Parse shutdown announcement.


#12: Apps With Personality

January 28th, 2016 · 29 minutes

Apps with personality vs. neutral voices, and whether independent developers should project a corporate image.


#11: Ad-Funded Apps

January 22nd, 2016 · 28 minutes

Real-world experience with ad-funded apps, and what the iAd shutdown announcement may mean.


#10: Designed by a Programmer

January 14th, 2016 · 29 minutes

Getting by without a designer, and programmatic drawing of image assets.


#9: State of the Apple Watch

January 8th, 2016 · 29 minutes

Where Apple Watch development stands today, and what could improve it in the future.