Planning for annual events and marketing opportunities, and accommodating variable cycles of productivity.
The challenges of learning new languages, APIs, and tools, how we avoid facing these difficulties, and what drives us to overcome them.
Overcoming fears of speaking at conferences, how much work it really takes, and deciding whether it's worthwhile.
Responsibly shutting down a failed app.
An overview of advertising terms, costs, and metrics, and getting started with App Store Search Ads for indie developers.
Adopting techniques, tools, and APIs long after they've been introduced, with specific examples from Overcast's development.
Choosing a database or scheme for local data storage, including Core Data, SQLite, property lists, JSON, user defaults, and NSURLCache.
When to require new iOS versions, and the real-world need for test devices.
David's app income shifting to ads over time, and Overcast switching to ads.
Ramifications of pruning very old apps from the App Store and cracking down on title-keyword spam.