For nearly six years, Relay FM and our hosts have been (and are) primarily supported by advertising.
As the global pandemic unfolds, no business is unaffected. Understandably, many companies are freezing their marketing budgets. This means that advertising-supported businesses, including Relay FM, need to adapt. That’s why, over the next months, you’ll see us focus much more on creating new content for our loyal listeners.
We introduced the Relay FM membership program a few years ago, as a way of letting listeners support their favorite shows directly.
So far, we’ve focused on the membership program once a year, when we publish bonus episodes in conjunction with Relay FM’s birthday. As a primarily advertising-supported company, we have been comfortable with this approach, but the landscape is changing, and we need to change with it.
That’s why we’re going to be expanding our membership program this year. We’ll be adding new exclusive content just for members, and offering it in some new ways.
The first step is Backstage. This is a monthly members-only podcast that features a look behind the scenes of Relay FM, sharing our knowledge and expertise on how to start a podcast of your own. Each episode, we tackle an element of podcast creation, with the first being focused around the foundation of any creative project: the idea.
If you choose to support Backstage directly, you’ll be also supporting the day-to-day running of the network.
The second addition to the membership program is the Relay FM Members Discord. All active members will be invited to join the server, and it is becoming a permanent addition to the perks of membership.
The community of Relay FM listeners is a vibrant, supportive, and creative group. We all share similar interests and passions, and we view the Discord server as a way to encourage that connection. It is moderated by a fantastic group of volunteers to create a safe and welcoming space for members.
(We will be sending out an email to members on how to join the server, or you can do so here, if you’re an active member.)
Become a member of Relay FM! Support your favorite podcasts and gain access to some amazing perks.
Relay FM will be around for the long haul. This is our dream job; there is nothing else we want to do more. The world has become a more difficult place, but we believe in the strong connection between all of our hosts and the people who listen to their podcasts week in and week out. We can’t express how much we appreciate your support..
You’ll continue to hear more about our plans throughout 2020 on your favorite Relay FM shows.
As always, thanks for listening.
— Myke & Stephen